Websites & patient experience · Planning worksheet

Redesign redirects: map changed addresses

Illustrative situation

A clinic changes page addresses and old search results lead visitors to errors.

The decision

Map each changed address to the most relevant genuine destination. Ask the supplier to test the mapping rather than redirecting unrelated pages indiscriminately to the homepage.

Rehearse this before accepting the change

Open representative old links after staging deployment.

Use fictional examples and an authorised test environment. Record what happened, the evidence you inspected and any issue that still needs a responsible owner.

Choose a useful measure

Count valuable old routes returning errors or irrelevant destinations.

Agree the definition and baseline with the team doing the work. Review the result over a comparable period and note other changes that could affect it.

Healthcare website design showing connected desktop and mobile service and enquiry layouts.
Make the service and next step clear on every screen.
Healthcare technical SEO illustrated by a page hierarchy and connected internal links.
Give visitors and crawlers clear routes through the website.
Healthcare website testing with desktop and mobile forms, a checklist and success and error states.
Check complete journeys and explain failures clearly.

Your planning worksheet

Use these checks to prepare a discussion with your team or supplier. Tick a check when you have recorded the decision or evidence, rather than when a feature has simply been promised.

Decisions to record

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Further reading

These primary sources provide additional context for the project decisions above.

Related decisions

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