What to change
A brochure and a web guide may be duplicates, complementary resources or meaningfully different versions. Compare them before selecting a technical treatment. If the file should remain downloadable, ask which supported response options express the intended relationship. If it has a real successor, consider the incoming visitor's task. Do not force a canonical relationship between unlike resources simply because the newer page is commercially preferred.
A worked example
Illustrative example
Illustrative test: Follow a saved brochure link and verify the agreed destination or continued download.
How to check the result
The selected document policy is implemented consistently and readers retain the intended access.
A mistake to avoid
Do not declare unrelated pages equivalent merely to force a preferred result.
Your action checklist
Use these checks to prepare a discussion with your team or supplier. Tick a check when you have recorded the decision or evidence, rather than when a feature has simply been promised.
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Further reading
These primary sources provide additional context for the project decisions above.
Related decisions
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