Websites & patient experience · Website help · Referral and representative routes

Describe an employer-funded appointment route

An employee arrives at the public service page but their employer has arranged a different booking process. Paying through the standard route could create unnecessary confusion.

What to change

Give employer-funded visitors a clear route that explains the administrative requirement without publishing confidential employer terms. Check the instructions with whoever manages those bookings.

A worked example

Illustrative example

An assessment provider explains that staff using an employer arrangement should follow the invitation they received. Its public page offers help locating the correct route instead of asking them to purchase another appointment.

How to check the result

An employee can identify their booking path without seeing commercial arrangements unrelated to their request.

A mistake to avoid

Do not assume every visitor employed by a named organisation is automatically eligible for the same funded service.

Your action checklist

Use these checks to prepare a discussion with your team or supplier. Tick a check when you have recorded the decision or evidence, rather than when a feature has simply been promised.

Decisions to record

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Healthcare website design showing connected desktop and mobile service and enquiry layouts.
Make the service and next step clear on every screen.
Healthcare website accessibility illustrated by a focus outline, keyboard key, contrast samples and form.
Review keyboard access, contrast and understandable form fields.
Healthcare website testing with desktop and mobile forms, a checklist and success and error states.
Check complete journeys and explain failures clearly.

Further reading

These primary sources provide additional context for the project decisions above.

Related decisions

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