Websites & patient experience · Website help · Zoom and typography

Prevent awkward heading breaks from hiding meaning

Large headings can break into isolated fragments or overflow on small screens. A word split into individual letters makes the page harder to recognise and can push useful content far down.

What to change

Ask the supplier to make headings wrap naturally while retaining a clear visual hierarchy.

A worked example

Illustrative example

A service heading occupies three readable lines on a phone and leaves a clear gap before its introduction instead of colliding with the next block.

How to check the result

Accept when headings stay complete, understandable and visually separate from adjacent content across the supported size range.

A mistake to avoid

Inserting fixed line breaks to repair one screenshot can create unnatural fragments at another screen width.

Your action checklist

Use these checks to prepare a discussion with your team or supplier. Tick a check when you have recorded the decision or evidence, rather than when a feature has simply been promised.

Decisions to record

Entries stay in this page and are not submitted to Kay & Co. Download your notes before leaving; the page does not save them.

Healthcare website design showing connected desktop and mobile service and enquiry layouts.
Make the service and next step clear on every screen.
Healthcare website accessibility illustrated by a focus outline, keyboard key, contrast samples and form.
Review keyboard access, contrast and understandable form fields.
Healthcare website testing with desktop and mobile forms, a checklist and success and error states.
Check complete journeys and explain failures clearly.

Further reading

These primary sources provide additional context for the project decisions above.

Related decisions

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