The Kay & Co. resource library

Explaining services & fees

Help people understand appointment choices, what the fee includes and how payment or cancellation works.

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Explaining services & fees Planning worksheet

Help patients recognise the right clinic service

A useful service page answers the questions someone might ask reception before booking. Who is this for? What happens first? Where can I ask if I am unsure?…

Explaining services & fees Practical guide

Show what an appointment price includes

A fee appears beside a service name, but visitors cannot tell whether it covers a consultation, a report or later contact. Reception repeatedly explains the…

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All explaining services & fees resources

Showing 1–24 of 35 resources, ordered by title.

Explaining services & fees Practical guide

Compare remote and in-person appointment options

A service is available remotely and at the practice, but identical descriptions make the formats look interchangeable. Visitors may book a format that…

Explaining services & fees Practical guide

Explain a service that involves two visits

A service page shows one overall description, but the practice normally books two distinct visits. People cannot judge the travel or scheduling commitment…

Explaining services & fees Practical guide

Explain changes to what an appointment includes

A practice changes what a service fee includes, while some patients already hold quotations or confirmations using the earlier description. A universal new…

Explaining services & fees Practical guide

Explain deposits and the remaining appointment fee

The booking screen asks for a payment that differs from the service page price. Visitors cannot tell whether it is a deposit, the full fee or an additional…

Explaining services & fees Practical guide

Explain group sessions and individual appointments

A practice promotes sessions without stating whether someone will attend alone or with a group. Visitors may infer privacy, duration or personal attention…

Explaining services & fees Practical guide

Explain how to enquire about a home visit

A page mentions home visits but does not explain whether every area, service or appointment can be requested that way. Visitors select a clinic appointment…

Explaining services & fees Practical guide

Explain how to request a preferred practitioner

A form asks for a preferred practitioner and then displays booked language. Visitors may think their selection guarantees an appointment with that person. A…

Explaining services & fees Practical guide

Explain how two related appointments are arranged

A visitor needs two different services and assumes one booking will reserve both. The website describes them together but the booking system treats them…

Explaining services & fees Practical guide

Explain payments for a series of visits

A service describes a series price without stating whether payment is taken upfront or separately at each visit. The booking journey introduces a different…

Explaining services & fees Practical guide

Explain receipts without promising reimbursement

A practice offers receipts suitable for a patient's own records, but website wording suggests those receipts guarantee payment from an insurer or employer.…

Explaining services & fees Practical guide

Explain separate charges for letters and reports

Patients may assume that any letter following an appointment is included. A practice may include a short summary but charge separately for a detailed…

Explaining services & fees Practical guide

Explain service age limits plainly

A service is described as family care, but the actual appointment route differs for adults and children. Parents cannot tell whether the page applies to…

Explaining services & fees Practical guide

Explain what a downloadable price list covers

A patient saves a price list and assumes it applies to every branch, visiting provider and service. The document's title simply says our fees, with no scope…

Explaining services & fees Practical guide

Explain what a package definitely includes

A bundled service lists several possible activities beneath one price. Readers may assume all elements happen for every person even when some depend on…

Explaining services & fees Planning worksheet

Explain what a service does and does not include

An important limit is easier to accept when someone discovers it before spending time on a form. State it calmly, alongside the relevant service…

Explaining services & fees Practical guide

Explain what joining a waiting list means

A visitor submits a waiting-list form and believes they now have a place in the appointment diary. The acknowledgement does not explain what the request…

Explaining services & fees Planning worksheet

Give each service page a clear next step

A row of equally prominent buttons can turn a simple decision into work. Start with the action this service actually needs: booking an available…

Explaining services & fees Practical guide

Help patients plan time for their visit

A service lists a thirty-minute appointment, but visitors assume that means arrival to departure. Check-in or other practical next steps may add time they…