Websites & patient experience · Website help · Changes to existing appointments

Explain enquiries after a missed appointment

A patient who did not attend cannot find a suitable next step because the website only offers book again. They may need to discuss the existing record, fees or another arrangement first.

What to change

Offer a calm administrative route for discussing a missed appointment. Explain which team can help without judging the reason or promising that any previous charge will be removed.

A worked example

Illustrative example

A practice page invites patients who missed their visit to contact reception to discuss the booking and available next steps. It keeps payment questions connected to the appropriate billing route.

How to check the result

The patient can re-establish contact without interpreting a new booking as resolution of the earlier appointment.

A mistake to avoid

Do not publish punitive or shaming language, and do not invent a blanket right to a replacement appointment.

Your action checklist

Use these checks to prepare a discussion with your team or supplier. Tick a check when you have recorded the decision or evidence, rather than when a feature has simply been promised.

Decisions to record

Entries stay in this page and are not submitted to Kay & Co. Download your notes before leaving; the page does not save them.

Healthcare website design showing connected desktop and mobile service and enquiry layouts.
Make the service and next step clear on every screen.
Healthcare website accessibility illustrated by a focus outline, keyboard key, contrast samples and form.
Review keyboard access, contrast and understandable form fields.
Healthcare website testing with desktop and mobile forms, a checklist and success and error states.
Check complete journeys and explain failures clearly.

Further reading

These primary sources provide additional context for the project decisions above.

Related decisions

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