Websites & patient experience · Website help · Travel and arrival details

Explain arrival for patients attending a different branch than usual

An existing patient books at another branch but receives familiar practice branding and assumes the usual location. The difference is easy to miss when both sites offer the service.

What to change

Make the selected branch explicit in practical content before and after booking. Use recognisable building and street details rather than relying on an internal location code.

A worked example

Illustrative example

A review at the Harbour branch includes Harbour's full arrival instructions, even though the patient normally attends Riverside. The appointment-help page tells patients to check the location in their current confirmation.

How to check the result

A returning patient can recognise that this visit uses a different destination and find its practical information.

A mistake to avoid

Do not send a practice-wide directions document that silently defaults to the branch the patient usually attends.

Your action checklist

Use these checks to prepare a discussion with your team or supplier. Tick a check when you have recorded the decision or evidence, rather than when a feature has simply been promised.

Decisions to record

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Healthcare website design showing connected desktop and mobile service and enquiry layouts.
Make the service and next step clear on every screen.
Healthcare website accessibility illustrated by a focus outline, keyboard key, contrast samples and form.
Review keyboard access, contrast and understandable form fields.
Healthcare website testing with desktop and mobile forms, a checklist and success and error states.
Check complete journeys and explain failures clearly.

Further reading

These primary sources provide additional context for the project decisions above.

Related decisions

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